When Freedom Becomes a Way of Governing
The history of alcohol consumption in Sweden illustrates how freedom can became a tool of governance.
When Freedom Becomes a Way of Governing Read Post »
Luigi Servadio (Ph.D) is Assistant Professor of Marketing at Jönköping International Business School, Sweden. His research, situated within Consumer Culture Theory, examines markets, governance, and consumer subjectivity through socio-historical analysis. He studies Nordic alcohol policy, state-market dynamics, and the moral and political discourses shaping contemporary consumer culture.
The history of alcohol consumption in Sweden illustrates how freedom can became a tool of governance.
When Freedom Becomes a Way of Governing Read Post »
